Organizational Philosophy
Mission
A family-owned company from Celaya that manufactures cajeta and a wide variety of Mexican candies based on processes based on more than 100 years of experience.
Vision
Become leaders in the handcrafted candy industry in the state of Guanajuato and supply the regional market with the purpose of expanding to the national and international select market by the year 2025.
Values
RESPONSIBILITY.
We work with dedication to achieve our commitments.
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PASSION.
We work with passion to become a leading company in the market.
TEAMWORK.
We work together with our staff, integrating efforts to reach the best results.
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SOCIAL RESPONSIBILITY.
We assume our responsibility towards the society and the environment.
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LABOR RESPONSIBILITY.
We act with punctuality, discipline, integrity, honesty and we meet our assigned tasks.
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TRANSPARENCY.
We act in an objective and clear manner.
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INTEGRITY.
We act with integrity, firmness, honesty and sincerity.
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DISCIPLINE.
We work in a punctual manner every day, following the rules of the company.